{"id":7027,"date":"2026-08-04T13:56:48","date_gmt":"2026-08-04T11:56:48","guid":{"rendered":"https:\/\/oneline.ch\/en\/?post_type=stories&#038;p=7027"},"modified":"2026-08-04T15:47:27","modified_gmt":"2026-08-04T13:47:27","slug":"rohner-socken-2","status":"publish","type":"stories","link":"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/","title":{"rendered":"Rohner"},"content":{"rendered":"<section class=\"customer-story-intro\">\r\n    <div class=\"container\">\r\n        <div class=\"row\">\r\n            <div class=\"col-left col-left__lg-pad\">\r\n                <div class=\"customer-story-intro__img\"\r\n                     data-aos=\"fade-up\">\r\n                    <picture>\r\n                                                                                                <img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1099\" src=\"https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Socken-Leadgenerierung-Header.jpg\" class=\"attachment-full size-full\" alt=\"Rohner-Socken-Leadgenerierung-Header\" srcset=\"https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Socken-Leadgenerierung-Header.jpg 1536w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Socken-Leadgenerierung-Header-300x215.jpg 300w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Socken-Leadgenerierung-Header-1024x733.jpg 1024w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Socken-Leadgenerierung-Header-768x550.jpg 768w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Socken-Leadgenerierung-Header-185x132.jpg 185w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Socken-Leadgenerierung-Header-135x97.jpg 135w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Socken-Leadgenerierung-Header-872x624.jpg 872w\" sizes=\"auto, (max-width: 1536px) 100vw, 1536px\" \/>                                            <\/picture>\r\n                <\/div>\r\n            <\/div>\r\n            <div class=\"col-right\">\r\n                <div class=\"customer-story-intro__head\"\r\n                     data-aos=\"fade-up\">\r\n                    <div class=\"section-head\">\r\n                        <h1 class=\"sm-title\">Case<\/h1>\r\n                        <h2 class=\"section-title\">Jacob Rohner AG<\/h2>\r\n                    <\/div>\r\n                    <p>In 1930, Jacob Rohner founded his sock company in Switzerland\u2019s Rhine Valley. From the very beginning, the company has pursued one fundamental mission: taking socks to the next level through innovation and new technologies. Every stitch has a reason, every fabric its purpose. Jacob Rohner socks offer unrivalled functionality and quality along with appealing design.<\/p>\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\r\n\r\n<section class=\"services-desc customer-story-desc\">\r\n    <div class=\"container\">\r\n        <div class=\"row\">\r\n            <div class=\"col-12\">\r\n                <hr>\r\n            <\/div>\r\n        <\/div>\r\n        <div class=\"row\">\r\n            <div class=\"col-left col-left__lg-pad\">\r\n                <div class=\"section-head\"\r\n                     data-aos=\"fade-up\">\r\n                    <h2 class=\"block-title text-uppercase\">Step by step towards lead generation<\/h2>\r\n                    <p><p>Jacob Rohner socks accompany their wearers on unforgettable adventures, expeditions or simply through everyday life. Our job as ONELINE is to multiply the number of people wearing Rohner socks. And as digital marketing specialists, we know exactly what that takes: professional lead generation.<\/p>\n<\/p>\r\n                                    <\/div>\r\n            <\/div>\r\n            <div class=\"col-right\">\r\n                                            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\r\n\r\n<section class=\"story-review dark-section\">\r\n    <div class=\"container\">\r\n        <div class=\"row\">\r\n                            <div class=\"story-review__desc\"\r\n                     data-aos=\"fade-up\">\r\n                    <div class=\"story-review__desc-text\"><\/div>\r\n                    <div class=\"story-review__author\"\r\n                         data-aos=\"fade-up\">\r\n                        <span\r\n                              class=\"story-review__author-name\"><\/span>\r\n                        <span\r\n                              class=\"story-review__author-work\"><\/span>\r\n                    <\/div>\r\n                <\/div>\r\n                        <\/div>\r\n    <\/div>\r\n<\/section>\r\n\r\n<!-- story-mac-section -->\r\n<section>\r\n    <div class=\"container\">\r\n        <div class=\"row\">\r\n            <div class=\"col-12\">\r\n                <div class=\"story-mac\"\r\n                     data-aos=\"fade-up\">\r\n                    <picture class=\"story-mac__wrapper\">\r\n                        <img decoding=\"async\" src=\"\/wp-content\/themes\/start-theme\/frontend\/dist\/img\/mac.png\"\r\n                             alt=\"mac-background\">\r\n                    <\/picture>\r\n                                                                                <picture class=\"story-mac__img\">\r\n                        <img loading=\"lazy\" decoding=\"async\" width=\"1403\" height=\"889\" src=\"https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/rohner-webpage.png\" class=\"attachment-full size-full\" alt=\"rohner webpage\" srcset=\"https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/rohner-webpage.png 1403w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/rohner-webpage-300x190.png 300w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/rohner-webpage-1024x649.png 1024w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/rohner-webpage-768x487.png 768w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/rohner-webpage-185x117.png 185w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/rohner-webpage-135x86.png 135w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/rohner-webpage-872x553.png 872w\" sizes=\"auto, (max-width: 1403px) 100vw, 1403px\" \/>                    <\/picture>\r\n                                    <\/div>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\n\n<div class=\"cs-section-1\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-12\">\r\n\t\t\t\t<div class=\"cs-section-1__head\" data-aos=\"fade-up\">\r\n\t\t\t\t\t<h2 class=\"page-title color-green\">Measures<\/h2>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/div>\r\n\n\n<!-- story-second -->\r\n<section class=\"story-second\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row align-items-center\">\r\n\t\t\t<div class=\"col-left col-left__lg-pad\">\r\n\t\t\t\t<div class=\"section-head\">\r\n\t\t\t\t\t\t\t\t\t\t<h2 class=\"section-title\">Lead Generation<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t<p><strong>Lead generation for revenue growth!<\/strong><\/p>\n<p>The principle is actually quite simple: to convince potential buyers of a product &#8211; and to be able to inform them about it in the first place &#8211; you need their contact details.<\/p>\n<p>Full stop. That is all there is to it, and that is why we need lead generation. Leads are essentially data records containing the contact details of potential or existing customers. They register for a newsletter, for example, thereby agreeing that their email address may be used and that they would like to receive information from the company. These email addresses can then be used to send emails containing information about the product, the company, or promotions and new developments.<\/p>\n<p>This not only makes it possible to inform existing customers about promotions, but also keeps the company front of mind. Potential customers also learn more about the company and, in most cases, go on to become buyers.<\/p>\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-right\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"story-second__img-block\">\r\n\t\t\t\t\t\t<picture>\r\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"550\" height=\"550\" src=\"https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Sportsocken.jpg\" class=\"attachment-full size-full\" alt=\"Rohner Sportsocken\" srcset=\"https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Sportsocken.jpg 550w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Sportsocken-300x300.jpg 300w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Sportsocken-150x150.jpg 150w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Sportsocken-50x50.jpg 50w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Sportsocken-185x185.jpg 185w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Sportsocken-135x135.jpg 135w, https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/Rohner-Sportsocken-442x442.jpg 442w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/>\t\t\t\t\t\t<\/picture>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>\r\n\n\n<section class=\"cs-section-1\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row lg__gap\">\r\n\t\t\t\t\t\t\t<div class=\"col-12\" data-aos=\"fade-up\">\r\n\t\t\t\t\t<h3 class=\"section-title medium\">The simple equation of lead generation<\/h3>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"col-md-6\" data-aos=\"fade-up\">\r\n\t\t\t\t\t<p style=\"text-align: left\">Leads = contacts, contacts = email recipients, email recipients = potential and existing prospects, potential and existing prospects = buyers, buyers = revenue generation, revenue generation = greater brand awareness and business growth. These leads were won through a range of measures &#8211; whether Google Ads in a conversion-oriented campaign structure, more newsletter subscribers via Win4Win, or professional B2B leads with Auto Monkey.<\/p>\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n        \t<\/div>\r\n<\/section>\r\n","protected":false},"featured_media":630,"parent":0,"menu_order":3,"template":"","meta":{"_acf_changed":true,"inline_featured_image":false},"stories_category":[54,53],"class_list":["post-7027","stories","type-stories","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.1 (Yoast SEO v22.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rohner - ONELINE EN<\/title>\n<meta name=\"description\" content=\"Jacob Rohner socks accompany their wearers on unforgettable adventures, expeditions or simply through everyday life\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rohner - ONELINE EN\" \/>\n<meta property=\"og:description\" content=\"Jacob Rohner socks accompany their wearers on unforgettable adventures, expeditions or simply through everyday life\" \/>\n<meta property=\"og:url\" content=\"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/\" \/>\n<meta property=\"og:site_name\" content=\"ONELINE EN\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-04T13:47:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/rohner-featured.png\" \/>\n\t<meta property=\"og:image:width\" content=\"599\" \/>\n\t<meta property=\"og:image:height\" content=\"661\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/\",\"url\":\"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/\",\"name\":\"Rohner - ONELINE EN\",\"isPartOf\":{\"@id\":\"https:\/\/oneline.ch\/en\/#website\"},\"datePublished\":\"2026-08-04T11:56:48+00:00\",\"dateModified\":\"2026-08-04T13:47:27+00:00\",\"description\":\"Jacob Rohner socks accompany their wearers on unforgettable adventures, expeditions or simply through everyday life\",\"breadcrumb\":{\"@id\":\"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Cases\",\"item\":\"https:\/\/oneline.ch\/en\/cases\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Rohner\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/oneline.ch\/en\/#website\",\"url\":\"https:\/\/oneline.ch\/en\/\",\"name\":\"ONELINE EN\",\"description\":\"Wir sind ONELINE, die Agentur f\u00fcr kreatives und zukunftsorientiertes Online Marketing in der Schweiz. Lokal ans\u00e4ssig, global vernetzt.\",\"publisher\":{\"@id\":\"https:\/\/oneline.ch\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/oneline.ch\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/oneline.ch\/en\/#organization\",\"name\":\"ONELINE EN\",\"url\":\"https:\/\/oneline.ch\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/oneline.ch\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/11\/logo.svg\",\"contentUrl\":\"https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/11\/logo.svg\",\"caption\":\"ONELINE EN\"},\"image\":{\"@id\":\"https:\/\/oneline.ch\/en\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Rohner - ONELINE EN","description":"Jacob Rohner socks accompany their wearers on unforgettable adventures, expeditions or simply through everyday life","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/","og_locale":"en_US","og_type":"article","og_title":"Rohner - ONELINE EN","og_description":"Jacob Rohner socks accompany their wearers on unforgettable adventures, expeditions or simply through everyday life","og_url":"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/","og_site_name":"ONELINE EN","article_modified_time":"2026-08-04T13:47:27+00:00","og_image":[{"width":599,"height":661,"url":"https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/10\/rohner-featured.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/","url":"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/","name":"Rohner - ONELINE EN","isPartOf":{"@id":"https:\/\/oneline.ch\/en\/#website"},"datePublished":"2026-08-04T11:56:48+00:00","dateModified":"2026-08-04T13:47:27+00:00","description":"Jacob Rohner socks accompany their wearers on unforgettable adventures, expeditions or simply through everyday life","breadcrumb":{"@id":"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/oneline.ch\/en\/cases\/rohner-socken-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Cases","item":"https:\/\/oneline.ch\/en\/cases\/"},{"@type":"ListItem","position":2,"name":"Rohner"}]},{"@type":"WebSite","@id":"https:\/\/oneline.ch\/en\/#website","url":"https:\/\/oneline.ch\/en\/","name":"ONELINE EN","description":"Wir sind ONELINE, die Agentur f\u00fcr kreatives und zukunftsorientiertes Online Marketing in der Schweiz. Lokal ans\u00e4ssig, global vernetzt.","publisher":{"@id":"https:\/\/oneline.ch\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/oneline.ch\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/oneline.ch\/en\/#organization","name":"ONELINE EN","url":"https:\/\/oneline.ch\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/oneline.ch\/en\/#\/schema\/logo\/image\/","url":"https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/11\/logo.svg","contentUrl":"https:\/\/oneline.ch\/en\/wp-content\/uploads\/sites\/2\/2022\/11\/logo.svg","caption":"ONELINE EN"},"image":{"@id":"https:\/\/oneline.ch\/en\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/oneline.ch\/en\/wp-json\/wp\/v2\/stories\/7027","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/oneline.ch\/en\/wp-json\/wp\/v2\/stories"}],"about":[{"href":"https:\/\/oneline.ch\/en\/wp-json\/wp\/v2\/types\/stories"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/oneline.ch\/en\/wp-json\/wp\/v2\/media\/630"}],"wp:attachment":[{"href":"https:\/\/oneline.ch\/en\/wp-json\/wp\/v2\/media?parent=7027"}],"wp:term":[{"taxonomy":"stories_category","embeddable":true,"href":"https:\/\/oneline.ch\/en\/wp-json\/wp\/v2\/stories_category?post=7027"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}