{"id":4535,"date":"2024-05-21T14:59:56","date_gmt":"2024-05-21T14:59:56","guid":{"rendered":"https:\/\/oneline.ch\/en\/?post_type=stories&p=4535"},"modified":"2025-06-03T10:04:56","modified_gmt":"2025-06-03T10:04:56","slug":"maybe-baby-3","status":"publish","type":"stories","link":"https:\/\/oneline.ch\/en\/cases\/maybe-baby-3\/","title":{"rendered":"maybe baby"},"content":{"rendered":"
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maybe-baby Case<\/h1>\r\n

maybe-baby<\/h2>\r\n <\/div>\r\n
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Maybe-baby is a brand by W\u00e4fler Diagnostics AG, offering home tests. The brand maybe-baby is a provider of pregnancy tests in Switzerland, known for its innovative distribution channels, such as distribution through Selecta self-service vending machines. Despite a growing market, maybe-baby faced the challenge of overcoming consumer reluctance to purchase from vending machines and diversifying its sales channels.<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n<\/section>\r\n\r\n
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A DIFFERENT APPROACH TO BRANDING CAMPAIGNS<\/h2>\r\n

ONELINE AG developed a comprehensive digital marketing strategy aimed at enhancing the brand presence of maybe-baby through targeted campaigns on social media platforms and search engine marketing. Special focus was placed on utilizing Facebook, Instagram, TikTok,<\/strong> and Google Ads,<\/strong> complemented by creative display marketing campaigns<\/strong>.<\/p>\n<\/p>\r\n DURCHSTARTEN <\/a>\r\n <\/div>\r\n <\/div>\r\n

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platforms<\/h4>\r\n <\/div>\r\n
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\r\n \r\n \"Meta\" <\/picture>\r\n <\/div>\r\n
\r\n Facebook & Instagram <\/div>\r\n <\/div>\r\n
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“In a fast-paced world, it is important for maybe-baby to find new channels, as well as experts who understand the product. That’s why I rely on ONELINE. They are reliable and understand the needs of our customers and us as entrepreneurs.”<\/p>\n<\/div>\r\n

\r\n Markus W\u00e4fler<\/span>\r\n W\u00e4fler Diagnostics AG<\/span>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n<\/section>\r\n\r\n\r\n
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