{"id":4797,"date":"2024-11-14T10:00:46","date_gmt":"2024-11-14T10:00:46","guid":{"rendered":"https:\/\/oneline.ch\/en\/?p=4797"},"modified":"2025-08-19T14:55:56","modified_gmt":"2025-08-19T14:55:56","slug":"seo-for-online-shops-heres-how","status":"publish","type":"post","link":"https:\/\/oneline.ch\/en\/seo-for-online-shops-heres-how\/","title":{"rendered":"SEO for online shops: Here’s how!"},"content":{"rendered":"\n

Do you already have your own online shop or are you planning to set one up in the near future? Then you should also familiarize yourself with the topic of SEO<\/strong>. Search engine optimization<\/strong><\/a> is essential for the success of an online shop<\/strong> and should not be taken lightly. We at oneline.ch<\/strong> not only provide you with all the important details about SEO for online shops<\/strong>, but as an agency we are also always the right point of contact.<\/p>\n\n\n\n

\"Google
Google Shopping<\/figcaption><\/figure>\n\n\n\n

Why is SEO important for online shops?<\/h2>\n\n\n\n

As an agency, we repeatedly observe that some companies shy away from SEO. This is not only because they do not understand SEO well enough and do not deal with it. In contrast to measures such as Google Ads<\/strong>, the consequences of SEO for online shops are not directly noticeable<\/strong> or not as intense. However, those who only invest in ads and neglect search engine optimization will have to invest significantly more money in the long run.<\/p>\n\n\n\n

According to various studies, approximately 37.5 percent of visitors to an online store come from search engines. This also means that SEO should not be ignored by online stores.<\/p>\n\n\n\n

In the long term, search engine optimization for a store is a more cost-effective way<\/strong> to continuously generate visitors and thus also revenue<\/strong>. As soon as the SEO for online stores takes effect, this work will pay off in the long term.<\/p>\n\n\n\n

Tip<\/u><\/strong>: If you have an online shop for pet accessories, check exactly which products are searched for how often. You then have the opportunity to offer these products and optimize a subpage of the shop according to the keyword.<\/p>\n\n\n\n

\"Magento
With the Magento agency to the perfect online shop<\/figcaption><\/figure>\n\n\n\n

SEO for online shops: The best tips!<\/h2>\n\n\n\n

While the shop itself, including product pages, is often created quite quickly, it often takes much longer for the first visitors to arrive. To be found by search engines through good rankings<\/strong>, the shop has to be on the first page of Google<\/strong>, and for that, search engine optimization is essential<\/strong>. In the following, we would like to give you important tips for the SEO of your online shop.<\/p>\n\n\n\n

OnPage optimization for online shops<\/h3>\n\n\n\n

In the area of OnPage SEO, content is by far the most important<\/strong>. Product descriptions, category texts<\/strong> and the introduction of a possible blog <\/strong>with exciting advice texts <\/strong>including added value for readers <\/strong>ensure a better ranking on Google<\/strong> and other search engines. When creating content<\/strong>, it is important to incorporate keywords sensibly <\/strong>and to avoid keyword stuffing<\/strong>.<\/p>\n\n\n\n

For Google, usability<\/strong>, i.e. user satisfaction, is now the main focus. As a result, Google primarily suggests content to users that really offers added value and thus also corresponds to the search intention.<\/p>\n\n\n\n

Technical SEO for online shops<\/h3>\n\n\n\n

To ensure that your online shop can be found on Google, technical SEO is also important<\/strong>. This refers to the technical factors that improve the shop’s search engine friendliness <\/strong>and user friendliness<\/strong>. Technical SEO is concerned with<\/p>\n\n\n\n